FOLLIE’S GROUP
TO CREATE FOR LITTLE ONES HAS ALWAYS SOMETHING MAGIC
Doing so is also an act of love and, for sure, it takes a lot of passion to be able to meet the needs of convenience that clothing for the under 16 must have. Feature that cannot be separated from the equally important resistance for clothing that must be retained after a day of playful fight to get space in the world. All Follie’s Group brands born from an idea, supported by so much passion and professionality, of the Neapolitan entrepreneur Michele Iovino, a young man who has dedicated his career to clothing for children.
MISSION
Follie’s Group offers a wide range of products tailored to the needs of style and business of each client. An excellent value for money makes the product attractive and competitive. The business model of Follie’s Group is to increase its customer base through the continuous acquisition of new brands in order to expand the range of products on international markets.
VISION
For Follie’s Group the acquisition of the license for a new brand represents an opportunity to improve the corporate image through the prestige of future partners. Increasing the offer for its customers by proposing a major international brand, a quality product with competitive price; being present in stores several times in a season with little flash of fast fashion to give a new style to the consumer market.
TARGET
ll core business dell’azienda è la produzione e distribuzione di abbigliamento per bambini dalla nascita ai 16 anni, gestendo marchi in licenza: grazie alle capacità stilistiche in continuo aggiornamento e la capacità di produzione con costi notevolmente ridotti, materiali di alta qualità e sub-contractors, il Follie’s Group è divenuto in pochi anni leader nell’ambito della moda per bambini.
